Blueunion believes that marketing is not only about advertising and branding, involving customer and understanding the market needs are considered vital aspect, going beyond expectation into developing and positioning products someone will want to buy are key success in marketing services.
Blueunion also believe if a marketer understands the motivations of the customer first, then they can build an appropriate product to meet the need. And once they know that customer and their needs, they can worry about the four marketing Ps (Product, Place, Promotion and Price) in getting the product out into the marketplace.
It’s the job of all professional marketers to raise the levels of any profession. Marketers must take responsibility to increase revenues for companies, despite the challenge of communicating the value of the intangible, and they must prove business value every day.